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Lowe Corporation is planning a new product. The possible levels of unit sales and the probabilities of their occurrence are given below. What is the

Lowe Corporation is planning a new product. The possible levels of unit sales and the probabilities of their occurrence are given below. What is the expected value of the new product?

Possible Market Reaction Sales in Units Probabilities
Low Response 20 .10
Moderate Response 40 .20
High Response 65 .40
Very High Response 80 .30

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