Lower of Cost or Market Quiz Company needs assistance is calculating their ending inventory using lower of cost or market. They have the following information available: Product A Cost 10.00 Selling Price 11.00 NRV B Category Retail Retail Commercial Commercial 20.00 24.00 30.00 40.00 D 50.00 60.00 Selling costs are estimated at 20% of selling price Required I LCM - by Product - Product Cost Market (NRV) LCM A B D Total