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Loyal Harley Davidson owners participate in special Harley Davidson events such as brandfests and rides and post comm the web expressing their loyalty and affection
Loyal Harley Davidson owners participate in special Harley Davidson events such as brandfests and rides and post comm the web expressing their loyalty and affection for the brand. These consumers most likely have a relationshin the product. extreme loyalty O nostalgic attachment O interdependence self-concept attachment love
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