Question
Macroeconomic Analysis (4 marks): Describe Zip Co 's economic environment and evaluate how this has impacted historic firm performance and is likely relevant to future
Macroeconomic Analysis (4 marks):Describe Zip Co's economic environment and evaluate how this has impacted historic firm performance and is likely relevant to future performance.
What has been going on in the economy over the last 5 years? How has it affected your company? Identify and analyse at least three relevant economic and social factors that have significantly influenced your company's performance. These may include but are not limited to GDP, inflation, interest rate, foreign exchange rates, oil prices, population growth, consumer demands, regulation, etc.
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