magine you're the manager of a small business facing financial challenges. Your company has the opportunity to reduce costs, but you're uncertain about which costs to target. How would you differentiate between discretionary and committed fixed costs, and what factors would you consider when deciding which costs to cut or maintain? Provide examples to support your reasoning. Additionally, discuss the potential short$-$term and long$-$term implications of your decisions on the company's financial health and competitiveness in the market.