Question
Majorca University a top notch national research university and a leader in agricultural studies, has developed a partnership with Modiva, a well-known chocolate company. Modiva
Majorca University a top notch national research university and a leader in agricultural studies, has developed a partnership with Modiva, a well-known chocolate company. Modiva produces some of the world's favorite chocolate products, and works to build the science of cocoa.
Recent advances have been made in understanding cocoa's impact on society, the environment, modern health and medicine. Both Majorca University and Modiva want to explore these impacts in a multi-disciplinary Cocoa Conference in 2022.
The target audience of the conference will be leading scientists in agriculture, nutrition and medicine. Because this even is a new concept and the committee wants to make the conference easy to attend, conference fees were set at $1000 for the two days. If attendees wish to attend only one of the two days, the cost is $600.
The planning committee is very excited about this conference.
You need to create a Communications Strategy for the Cocoa Conference in 2022.
1) Before establishing an Event Communication Strategy, you will need to identify the stakeholders. Who are the stakeholders for this conference? List all (5 points).
2) List 5 communication methods/tools could be used to support communications for this conference. Describe why each tool would be effective (10 points).
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