Make any changes you see fit, click FINISH and then END TURN to review your choices. If you are happy, click YES - END TURN to see how you did. If you are not successful in this final turn, you can still explore and spend some time in the HQ, SEGMENTS and COMPETITORS tabs to see where you fell short.

I need to know how to adjust the backpack shape, straps, material, features, and color for the 70% market share

Turn 3 Pep Talk SEGMENTSJFEEDBACK tab and the COMPETITOHS/SUMMARYISALES DATA tab. Were there any changes? Review the PREFERENCES for the SCHOOL CHILDREN market segment and be sure your product design aligns with the top rated characteristics. If you completed the PLANNING simulation, you should have a strong idea of what the ideal backpack for this segment should be like. If you didn't, be sure to add FEATURES that you think will appeal to this segment. Make any changes you see fit, click FINISH and then END TURN to review your choices. If you are happy, click YES - END TURN to see how you did. If you are not successful in this final turn, you can still explore and spend some time in the HQ, SEGMENTS and COMPETITORS tabs to see where you fell short. Turn 3 Pep Talk SEGMENTSJFEEDBACK tab and the COMPETITOHS/SUMMARYISALES DATA tab. Were there any changes? Review the PREFERENCES for the SCHOOL CHILDREN market segment and be sure your product design aligns with the top rated characteristics. If you completed the PLANNING simulation, you should have a strong idea of what the ideal backpack for this segment should be like. If you didn't, be sure to add FEATURES that you think will appeal to this segment. Make any changes you see fit, click FINISH and then END TURN to review your choices. If you are happy, click YES - END TURN to see how you did. If you are not successful in this final turn, you can still explore and spend some time in the HQ, SEGMENTS and COMPETITORS tabs to see where you fell short