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Malcolm Industries manufactures desk lamps under the name BrightRight. They sell 100,000 of the lamps through Office Depot stores in the U.S. and Canada. The

Malcolm Industries manufactures desk lamps under the name "BrightRight". They sell 100,000 of the lamps through Office Depot stores in the U.S. and Canada. The company sells them to Office Depot for $40 each. It's been a slow year sales-wise and the factory has been running at about 70% capacity most of the year. The variable cosirto produce the BrightRight lamp was $8 per lamp. A company in Uruguay contacted Malcolm and asked if they could purchase a special order of 8,000 lamps for sales in their country, through the Office Depot stores in their country. They offered to purchase the 8,000 lamps for a price of $26 each. They would sell the lamp under their Hi-Pro lamp label. Which of the following statements is most true? Multiple Choice Malcolm turned down the special order because they were concerned that the details of the deal with the Uruguay buyer would become known in the industry and could put downward pressure on their sales price to regular customers. Malcolm turned down the special order because they did not have enough capacity to build the additional lamps. Malcolm turned down the special order because it would compete against their BrightRight lamp in Uruguay. Malcolm accepted the special order because all of the profits from the sales to Uruguay consumers would come to them.
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Maicolm Industries manufactures desk lamps under the name "BrightRight". They sell 100,000 of the lamps through Office Depot stores in the U.S, and Canada. The company sells them to Office Depot for $40 each. It's been a slow year sales-wise and the factory has been running at about 70% capacity most of the year. The variable coskto produce the BrightRight lamp was $8 per lamp. A company in Uruguay contacted Malcolm and asked if they could purchase a special order of 8,000 lamps for sales in their country, through the Office Depot stores in their country. They offered to purchase the 8,000 lamps for a price of $26 each. They would sell the lamp under their Hi-Pro lamp label. Which of the following statements is most true? Multiple Choice Malcolm turned down the special order because they were concerned that the details of the deal with the Uruguay buyer would become known in the industry and could put downward pressure on their salos price to regular customers. Maicoim turned down the special order because they did not have enough capacity to build the additional lamps. Malcolm turned down the special order because it would compete against their BrightRight lamp in Uruguay. Molcolm accepted the special order because all of the profits from the sales to Uruguay consumers would come to them

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