Management (14th Edition) chapter 9

Case Application 1 ( Fast Fashion) 20 Points.

a) What a role do you think a team leader needs to play in this type of setting? As a

manager, how would you motivate a team like Zara's.

b) What types of plans would be needed in an industry such as this one ? (For instance

long term plans or short term plans or both ? ) Explain why would you think this plans

would be important.

c) What types of growth strategies ZARA might use in the future ? Explain.

d) In order to achieve organization's efficiency and effectiveness, what should the

organizational structure for ZARA. Explain.