Management Problem: With Nova Scotia, PEI and Newfoundland right there, people often overlook travelling to New Brunswick. The provincial government wants to attract more tourists to come to their corner too, and feel they have unique things to offer, different from the other Atlantic provinces.

1. What is the research objective?

2. What are 3 research questions?

3. What "type" of marketing research is this? (Exploratory, Descriptive, Causal) Why?