Managerial Report

Use the tabular and graphical methods of descriptive statistics to help management develop

a customer profile and to evaluate the promotional campaign. At a minimum, your report

should include the following:

Customer	Type of Customer	Items	Net Sales	Method of Payment	Gender	Marital Status	Age
1	Regular	1	$ 90.00	Discover	Male	Married	32
2	Promotional	1	$ 102.00	Discover	Female	Married	36
3	Regular	1	$ 23.00	Discover	Female	Single	32
4	Promotional	5	$ 200.00	Discover	Female	Married	28
5	Regular	2	$ 64.00	MasterCard	Female	Married	34
6	Regular	1	$ 45.00	MasterCard	Female	Married	44
7	Promotional	2	$ 98.00	MasterCard	Male	Single	30
8	Regular	1	$ 23.00	Visa	Male	Married	35
9	Promotional	2	$ 57.00	Visa	Male	Married	46
10	Regular	1	$ 55.00	MasterCard	Female	Single	36
11	Regular	1	$ 30.00	MasterCard	Female	Married	48
12	Promotional	1	$ 32.00	MasterCard	Female	Married	40
13	Promotional	9	$ 160.00	Visa	Male	Married	40
14	Promotional	2	$ 65.00	Visa	Male	Married	46
15	Regular	1	$ 100.00	Visa	Male	Single	24
16	Promotional	2	$ 71.00	Discover	Male	Single	36
17	Promotional	3	$ 194.00	Discover	Female	Single	22
18	Regular	3	$ 55.00	Discover	Female	Married	40
19	Promotional	2	$ 39.00	MasterCard	Female	Married	32
20	Promotional	6	$ 45.00	Proprietary Card	Male	Married	56
21	Promotional	1	$ 32.00	MasterCard	Male	Single	28
22	Promotional	4	$ 71.00	MasterCard	Male	Married	38
23	Promotional	7	$ 236.00	MasterCard	Male	Married	50
24	Regular	2	$ 74.00	Proprietary Card	Male	Married	42
25	Promotional	2	$ 40.00	Visa	Male	Married	48
26	Promotional	1	$ 30.00	Visa	Female	Married	60
27	Regular	1	$ 45.00	Proprietary Card	Female	Married	54
28	Promotional	5	$ 193.00	Proprietary Card	Female	Single	42
29	Promotional	3	$ 171.00	Proprietary Card	Female	Married	32
30	Promotional	1	$ 18.00	MasterCard	Female	Married	70
31	Promotional	2	$ 63.00	MasterCard	Female	Married	28
32	Regular	1	$ 75.00	Proprietary Card	Female	Married	52
33	Promotional	3	$ 63.00	Proprietary Card	Female	Married	44
34	Regular	1	$ 40.00	MasterCard	Male	Married	34
35	Promotional	5	$ 106.00	MasterCard	Male	Married	56
36	Regular	1	$ 30.00	MasterCard	Male	Single	36
37	Regular	2	$ 103.00	Visa	Female	Single	42
38	Promotional	6	$ 118.00	Proprietary Card	Female	Married	50
39	Promotional	5	$ 13.00	Proprietary Card	Female	Married	44
40	Regular	2	$ 53.00	Proprietary Card	Female	Married	58
41	Promotional	13	$ 199.00	Proprietary Card	Female	Married	42
42	Promotional	4	$ 20.00	Visa	Female	Married	46
43	Regular	2	$ 124.00	Visa	Male	Married	48
44	Promotional	1	$ 62.00	Visa	Female	Married	54
45	Promotional	2	$ 24.00	Visa	Female	Single	38
46	Promotional	2	$ 40.00	Visa	Male	Single	60
47	Regular	1	$ 25.00	MasterCard	Female	Married	46
48	Promotional	3	$ 84.00	Proprietary Card	Female	Married	30
49	Promotional	1	$ 15.00	Proprietary Card	Female	Married	32
50	Promotional	9	$ 145.00	MasterCard	Female	Married	46
51	Promotional	6	$ 177.00	Proprietary Card	Female	Married	38
52	Promotional	5	$ 119.00	Proprietary Card	Male	Married	68
53	Regular	1	$ 58.00	Discover	Male	Single	78
54	Regular	2	$ 74.00	Visa	Female	Single	20
55	Regular	2	$ 50.00	MasterCard	Female	Married	32
56	Promotional	3	$ 142.00	Proprietary Card	Female	Married	38
57	Promotional	6	$ 123.00	Proprietary Card	Female	Married	54
58	Promotional	2	$ 80.00	Proprietary Card	Female	Married	48
59	Promotional	4	$ 65.00	MasterCard	Female	Married	46
60	Promotional	4	$ 113.00	Proprietary Card	Female	Single	50
61	Promotional	1	$ 109.00	Proprietary Card	Female	Married	46
62	Promotional	3	$ 60.00	Proprietary Card	Female	Single	30
63	Promotional	5	$ 54.00	Proprietary Card	Female	Married	54
64	Promotional	1	$ 32.00	Proprietary Card	Female	Single	42
65	Promotional	2	$ 50.00	Proprietary Card	Female	Married	48
66	Promotional	1	$ 40.00	Proprietary Card	Female	Married	62
67	Promotional	2	$ 60.00	Proprietary Card	Female	Married	34
68	Promotional	5	$ 147.00	Proprietary Card	Female	Single	28
69	Promotional	2	$ 47.00	Proprietary Card	Male	Married	46
70	Promotional	8	$ 95.00	Proprietary Card	Female	Married	54
71	Promotional	5	$ 155.00	Proprietary Card	Female	Married	30
72	Promotional	4	$ 58.00	MasterCard	Male	Married	32
73	Regular	1	$ 69.00	Proprietary Card	Female	Single	22
74	Promotional	2	$ 47.00	Proprietary Card	Female	Married	32
75	Promotional	2	$ 45.00	Visa	Female	Married	74
76	Promotional	4	$ 85.00	Visa	Male	Single	62
77	Regular	2	$ 39.00	Proprietary Card	Female	Single	42
78	Promotional	4	$ 111.00	Proprietary Card	Female	Married	28
79	Promotional	3	$ 87.00	Proprietary Card	Female	Married	38
80	Regular	2	$ 89.00	Discover	Female	Married	54
81	Promotional	2	$ 78.00	MasterCard	Female	Married	68
82	Promotional	6	$ 53.00	Proprietary Card	Female	Single	30
83	Promotional	4	$ 59.00	Visa	Female	Married	36
84	Promotional	3	$ 46.00	Proprietary Card	Female	Married	44
85	Regular	2	$ 38.00	Visa	Female	Married	44
86	Promotional	1	$ 21.00	Proprietary Card	Female	Married	62
87	Regular	6	$ 144.00	MasterCard	Female	Single	48
88	Regular	4	$ 107.00	Proprietary Card	Female	Married	36
89	Promotional	1	$ 52.00	Proprietary Card	Female	Single	20
90	Promotional	6	$ 58.00	Proprietary Card	Female	Single	42
91	Promotional	4	$ 95.00	Visa	Male	Single	54
92	Promotional	1	$ 22.00	Visa	Female	Married	54
93	Regular	5	$ 160.00	Proprietary Card	Male	Married	72
94	Promotional	17	$ 250.00	Proprietary Card	Female	Married	30
95	Regular	3	$ 66.00	American Express	Female	Married	46
96	Regular	1	$ 40.00	MasterCard	Female	Married	44
97	Promotional	9	$ 223.00	Proprietary Card	Female	Married	30
98	Promotional	10	$ 248.00	Discover	Male	Married	52
99	Promotional	2	$ 48.00	Discover	Female	Married	30
100	Promotional	1	$ 28.00	Proprietary Card	Female	Married	44

1.Frequency distribution for each qualitative variable.

2.A bar chart showing the number of customer purchases attributable to the method of payment.

3. A pie chart showing the marital status of customers.

4. A frequency distribution and histogram of net sales. (Begin with the first class starting at 0

and use a class width of 50)

5.A cross tabulation of type of customer (regular or promotional) versus net sales. Comment on any similarities or differences present.

6.A scatter diagram to explore the relationship between net sales and customer age.