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Manufacturers ' brands, private brands, licensing, and co - branding are examples of which? Explain
Manufacturers brands, private brands, licensing, and cobranding are examples of which? Explain
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Manufacturers brands private brands licensing and cobranding are examples of different branding strategies used by companies to market and differentia...
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Global Marketing management
Authors: Masaaki Kotabe, Kristiaan Helsen
5th edition
470505745, 978-0470505748
