Maria was in charge of doing market research for her RBE team. She needed to know how many male juniors were on campus and so accessed secondary research using university reports. Why would she do this?

Maria was in charge of doing market research for her RBE team. She needed to know how many male juniors were on campus and so accessed secondary research using university reports. Why would she do this?

She could gather information quickly and inexpensively.

The information is the reports directed by primary data gathering.

She can construct your own open$-$ended questions.

She could do more research while she waits for the primary data results.

The information is more expensive, but the quality of information is better.