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Mark has recently introduced a new system that was designed to reduce costs and make employees more efficient. After a year, the system hasn't produced
Mark has recently introduced a new system that was designed to reduce costs and make employees more efficient. After a year, the system hasn't produced any positive return on investment. To the contrary, it has increased cost and inefficiencies. Despite this apparent failure, Mark continues to fund the system. This is an example of _____________. A. overconfidence bias B. status quo bias C. confirmation bias D. escalation of commitment
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