Market Opportunity Matrix $-$ Explain the primary growth strategy that has been used to grow and sustain this brand in the past $5-10$ years. Provide justification. Read about types of opportunities in Chapter $2$ Market Penetration Market:Increasing sales of Minute Maid's existing orange juice products in its current markets.Market Development :Increasing sales by selling Minute Maid's orange juice products in new geographic markets.Product development: Offering new or improved orange juice products for current markets.Diversification;Definition: Exploring new lines of business or related products for Minute Maid Orange Juice. for minute maid organge