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Marketers at Brooks would like to conduct descriptive research on their running shoes and apparel. Specifically, the marketers want to collect detailed demographic information of

Marketers at Brooks would like to conduct descriptive research on their running shoes and apparel. Specifically, the marketers want to collect detailed demographic information of those purchasing their running shoes, trail shoes, and walking shoes. The company's best option is to conduct a ____.

a. cross-sectional study
c. longitudinal study
d. predictive survey

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