Marketing activities enable consumers to become aware of products or services, and they hopefully provide the information necessary for each buyer to identify the one brand or that will be most appropriate for them to purchase. Such marketing activities include promotion, advertising, and public relations, as well as supply chain activities to ensure prod are available at retail eutlets convenient to customers. Which of the following reasons to study marketing captures the various marketing activities described?

a$.$ Marketing can be used in everyday life.

b$.$ Marketing is important to business:

c$.$ Marketing plays an important role in society.

d$.$ Marketing offers outstanding career opportunities.