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marketing... Choose any product, service or idea and create any on the following SALES TOOLS : ONLY ONE! Promo Tool Description and Example Samples Trial

marketing...

Choose any product, service or idea and create any on the following SALES TOOLS:

ONLY ONE!

Promo Tool

Description and Example

Samples

Trial amount of a product, such as taste sample at supermarket

Coupons

Certificates to save money, such as those dispensed on store shelves. Increasing use of digital coupons

Rebates

Price reduction after purchase, such as mail-in proof of purchase

Promo Tool

Description and Example

Price Packs

Offer discounts from regular price, such as buy one, get one

Premiums

Extra goods offered for free with purchase, such as kids meal prize

Promo Products

Articles imprinted with company name, such as t-shirts, hats, etc.

Point-of-purchase

In-store displays, such as life-sized celebrity cardboard cut-outs

Promo Tool

Description and Example

Contests/Games

Entices people to play, such as Roll Up the Rim to Win

Sweepstakes

Entices people to enter a draw, such as Home Lotteries

Event marketing

Creation or involvement in events, such as concerts

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