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Marketing Expenses versus Rival Firms Go to the Investor Relations page on your Dick's Sporting Goods (https://investors.dicks.com/investors/default.aspx) and two of its primary competitor's websites (Big

Marketing Expenses versus Rival Firms

  • Go to the Investor Relations page on your Dick's Sporting Goods (https://investors.dicks.com/investors/default.aspx) and two of its primary competitor's websites (Big 5 (https://www.big5sportinggoods.com/store/company/investorrelations) and Academy sports (https://investors.academy.com/))
  • What's a report to suggest implications for your company regarding marketing or advertising expenditures in the future as needed to implement strategies?

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