marketing for tourism and hospitality

Answer the following questions briefly (50-100 words per question): 1. Brand Equity: Comment on the brand equity of one of your favourite products, something you use every day. 2. Product Life Cycle: Think of a product you used when you were a child that is no longer available. Why do you think it disappeared? 3. Brand Positioning: Comment on the brand positioning of one of your favourite products, something you use often