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Marketing Intelligence is an essential component of gathering internal and external marketing-related data, statistics, and information. In a sense, marketing intelligence is the cornerstone of
Marketing Intelligence is an essential component of gathering internal and external marketing-related data, statistics, and information. In a sense, marketing intelligence is the cornerstone of effective marketing practices and strategy. Please address what a Marketing Intelligence System is, how it is utilized, why it is important, and what the internal and external sources of marketing intelligence may be.
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