1. Marketing Mix for Bowling - task is to reach NEW audiences!
   1. Describe how you would SPECIFICALLY use each of the following elements ofthe marketingmix:
      1. Product (how / if you would modify the product for new purpose / new target)
      2. Price (what you are proposing about any changes to the current pricing)
      3. Place / Distribution (Thoughts on where the product would be sold. Come up with at least one place to sell the product based on the new targeting.)
      4. Promotion (What type of promotional activity do you suggest fromthe promotional mix: advertising, sales promotion, public relations, and promotion. Provide a short paragraph on each.)