Marketing Questions

Product: Cuisinart 8" Chef Knife With Blade Guard

3. From each area of the marketing environment, identify at least two features of the environment that is important to the marketing of the product. One should represent an opportunity and one should represent a threat to the marketing of the product.

- For each resource identified: clearly identify the environmental factor provide evidence that supports the presence or absence of the environmental factor.

- Clearly describe the connection between the specified environmental factor and one or more the central decisions of marketing for the product.