Marketing Research

Computer technology has significantly changed the complexion of marketing research in key ways. (Exhibit 10-5a)

In your initial post comment on a data collection method you like as a consumer and why. Give an example of an organization that uses the method and how that impacts your perception of them.Add a second comment on a data collection method you dislike as a consumer and why.Give a different example of an organization that uses the method and how that impacts your perception of them.