markting

1. Surs is driving on the highway to Dubai. She has ber friend Dune with her and they were chinga bit about clothes. The radio is on, playing her favorite song and they are singing og The ladies pass an outdoor billboard advertising a new Gucci bag She has passed the billboard before Suns really likes the Gucci brand. Explain what would happen if she briefly the advertisement and processed it using high-involvement processing (10) Remember: The STAGES OF INFORMATION PROCESSING EXPOSURE, AWARENESS, ATTENTION, KNOWLEDGE, COMPREHENSION, ACCEPTANCE INTEGRATION, RETENTION