Marsh Manufacturing produces a single product that sells for $80. Variable costs per unit equal $40. The company expects total fixed costs to be $82,000 for the next month at the projected sales level of 2,700 units. Attempting to improve performance, management is considering several alternative actions. Each situation is to be evaluated separately. Suppose that management believes that an 11% reduction in the selling price will result in an 11% increase in unit sales. If this proposed reduction in selling price is implemented: (Do not round intermediary calculations, and round the final answer to the nearest whole number.)

Group of answer choices

operating income will decrease by $14,494.

operating income will increase by $9,266.

operating income will decrease by $23,760.

operating income will increase by $14,494.