Mary Jones Inc. reported $159 million of Income from Operations for its year ended December 31, 2011. This income included a gain on sale of the Mary Jones family of brand names to A.R. Samuels, for total proceeds of $275 million. At the time of disposal, the brand names had a book value of zero because they had been developed internally by Mary Jones. Soon after the disposal, in January 2012, the company changed its name to Evergreen & Florence Companies to reflect the sale of its Mary Jones brand names. For its year ended December 28, 2013, Evergreen & Florence reported Income from Operations of $80.9 million, after deducting the following asset impairment losses: Juicy Couture brand impairment loss $ 1.6 million TRIFARI brand impairment loss 4.0 million Mexx impairment loss 6.5 million Total impairment losses $ 12.1 million