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Match each method for estimating perceived benefits with its description. Reservation Price Method Hedonic Pricing Analysis Conjoint Analysis ask consumers their willingness to pay based
Match each method for estimating perceived benefits with its description.
Reservation Price Method | |
Hedonic Pricing Analysis | |
Conjoint Analysis |
ask consumers their willingness to pay
based on consumer ranking of various hypothetical product attributes
examine how prices cary with different attributes using regression analysis
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