Matching Question Match the processes of creating major change in an organization (in the left column) with their descriptions (in the right column). Drag and drop application. Establishing a sense of urgency Establishing a sense of urgency drop zone empty. Creating the guiding coalition Creating the guiding coalition drop zone empty. Communicating the change vision Communicating the change vision drop zone empty. Empowering broad-based action Empowering broad-based action drop zone empty. It involves examining the market and competitive realities. It involves having the guiding coalition role-model the expected employee behavior. It involves encouraging risk taking and nontraditional ideas, actions, and activities. It involves putting together a group and getting them to work together like a team