Matthew Druzcz, owner and operator of Master Decker, a deck restoration business, had the opportunity to expand into:

Deck building

Selling exclusive stains

Selling manufactured cleaning chemicals

Please compose a POCD analysis of the $3$# opportunites, including:

People: What is your S$/$W$/$O$/$T of Matthew Druzcz the entrepreneur $?$

Opportunity : Actually, there are $3$# opportunities $-$ please analyze the Pro & Con of

Deck building

Selling exclusive stains

Selling manufactured cleaning chemicals

Context ; What is the TAM $($target addressable market$)$ for each of these $3$# efforts $?$

Deal : Time to follow the money and do some projections on ALL three efforts $....$what would each efforts "Profit Dynamics" be $?$ What a "Promotional Profitability" $?$ Time to apply our MBTN skills from this course....Excel is encouraged.....THE key question: 'What would YOU do in each of the $3$# product launches and $ why $?$