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Max's boss has asked him to present a business report on consumer shopping habits in three days. Due to the time constraint, his boss wants
Max's boss has asked him to present a business report on "consumer shopping habits" in three days. Due to the time constraint, his boss wants him to use secondary research. In this situation, what should Max do
Multiple Choice
Survey consumers through online questionnaires.
Hire a consultant to conduct survey research.
Use data published in business journals.
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