McDonald's customizing its branding, food options, and dietary requirements to each of its target markets. The company is able to engage different cultures while maintaining a strong worldwide brand image). McDonald's has implemented this strategy by adapting its menu to local tastes and preferences, such as offering McSpicy Paneer burgers in India or Teriyaki burgers in Japan. For the above scenario

Is the McDonald is having globalization or glocalization and give your supporting reason for the choice. (5 Marks)

List the difference between globalization or glocalization (5 Marks )