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Media outiets such as ESPN and FOX Sports often have websites that provide in-depth coverage of news and events. Portions af thase websifes are restrictad

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Media outiets such as ESPN and FOX Sports often have websites that provide in-depth coverage of news and events. Portions af thase websifes are restrictad to. members who pay at monthly subscription to gain occese to exclusive news and commentary. These websites typically offer a free traal periad to introduce viewers to the websiten. Assume that during a recent fiscal year, Espi com spent $4,200,000 on a promotionsl campaign for the ESpN com wobsites that offered two free mooths of service for nei subscribers. In addition, assume the following information: Determine the number of new custormer accounts needed to break even an the cost of the promotional campaign. fin forming your answec, (1) treat the cost of the promakional campaign as a fised cost, and (2) treat the tevenue iess variable cost per account for the subseription period an the unit contribution imatain. accounts

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