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Melanie is running a regression analysis to predict unit sales in the central Asian region for MARS products, specifically pet food. Here's her output from
Melanie is running a regression analysis to predict unit sales in the central Asian region for MARS products, specifically pet food. Here's her output from R:
Variable
Coefficient Estimate
pvalue
Intercept Constant
Promotion
InStore Display
Direct Mail
Social Media Ad
If the variables each represent either bring present or not and Melanie is trying to predict the unit sales of a store that would have all the elements present, what would the estimated sales be for this store?
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