Question
Merrimack Corporation makes a special purpose machine, D4H, used in the textile industry. Merrimack has designed the D4H machine for 2017 to be distinct from
Merrimack Corporation makes a special purpose machine, D4H, used in the textile industry. Merrimack has designed the D4H machine for 2017 to be distinct from its competitors. It has been generally regarded as a superior machine. Merrimack presents the following data for 2016 and 2017.
2016 | 2017 | ||
1 | Units of D4H produced and sold | 200 | 225 |
2 | Selling price | $45,000 | $48,000 |
3 | Direct materials (kilograms) | 315,000 | 322,500 |
4 | Direct material cost per kilogram | $8.50 | $9.25 |
5 | Manufacturing capacity in units of D4H | 290 | 290 |
6 | Total conversion costs | $2,175,000 | $2,233,000 |
7 | Conversion cost per unit of capacity (row 6 / row 5) | $7,500 | $7,700 |
8 | Selling and customer-service capacity | 110 customers | 100 customers |
9 | Total selling and customer-service costs | $1,100,000 | $990,000 |
10 | Selling and customer-service capacity per customer (row 9 / row 8) | $10,000 | $9,900 |
Merrimack produces no defective?machines, but it wants to reduce direct materials usage per D4H machine in 2017. Conversion costs in each year depend on production capacity defined in terms of D4H units that can be? produced, not the actual units produced. Selling and? customer-service costs depend on the number of customers that Merrimack can? support, not the actual number of customers it serves.Merrimack has 77 customers in 2016 and 82 customers in 2017. |
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1. | Calculate the amount and cost of? (a) unused manufacturing capacity and? (b) unused selling and?customer-service capacity at the beginning of 2017based on actual production and actual number of customers served in 2017. |
2. | Suppose Merrimack can add or reduce its manufacturing capacity in increments of 25 units. What is the maximum amount of costs that Merrimack could save in 2017 by downsizing manufacturing? capacity? |
3. | Merrimack in? fact, does not eliminate any of its unused manufacturing capacity. Why might Merrimack not? downsize?Select three statements that would explain why Merrimack might not downsize. a. Merrimack may choose not to downsize because downsizing requires a significant reduction in capacity. For? example, Merrimack may have chosen to downsize some more manufacturing capacity if it could do so in increments of? say, 10, rather than 25 units. Merrimack may choose not to downsize because it wants to appear as though it has the capacity to produce many more units for potential customers. Merrimack may choose not to downsize because it projects sales increases that would lead to a greater demand for and utilization of capacity. Merrimack may be focused on product? differentiation, which is key to its? strategy, rather than on cost reduction. Merrimack may choose not to downsize because competitors will view it as a sign of weakness if they downsize. |
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