Microsoft

Refer to the build-borrow-or-buy framework as a decision tree for Microsoft . Identify a strategic resource gap to study about the firm. Use the related questions to guide your thinking on the appropriate corporate strategy (build, borrow, or buy) to employ to close this gap and move the company forward.

EXHIBIT 9.1 / Guiding Corporate Strategy: The Build-Borrow-or-Buy Framework Strategic Resource Gap Low Low High Low Key How relevant How tradable How close How well can Revisit you integrate the build-borrow-buy are Internal are the targeted to your resource Question resources? resources? partner? target firm? options or reformulate strategy High High Low High Strategic Alliance Internal Action Development - Contract - Equity Alliance Acquisition - Licensing - Joint Venture Buy-Borrow- Build Borrow Buy or-Build? Contractual Alliance with Alliance Equity Source: Adapted from L Capron and W. Mitchell (2012) Build Borrow, or Buy: Solving the Growth Dilemma (Boston, MA: Harvard Business Review Press)