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Minden Company introduced a new product last year for which it is trying to find an optimal selling price. Marketing studies suggest that the company

Minden Company introduced a new product last year for which it is trying to find an optimal selling price. Marketing studies suggest that the company can increase sales by 15,500 units for each $2 reduction in the selling price. The companys present selling price is $74 per unit, and variable expenses are $44 per unit. Fixed expenses are $526,200 per year.

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