Mint$-$O$-$Fresh Mouthwash is advertising its newest line of refreshing fluoride fortified mouthwash, made from organic mint leaves, with amazing long$-$lasting freshness. Mint$-$O$-$Fresh is selling the products in specially designed bottles that dispense a perfectly measured dose each time for maximum effect. Which of the following is a core customer value for Mint$-$O$-$Fresh Mouthwash?

The product's revolutionary packaging

The organic mint ingredients

The desire to have fresh breath

The fluoride fortified properties of the product

Loyalty to the Mint$-$O$-$Fresh brand