MKT 572 Individual assignment Question 1 The United Way agency in your town has contacted you because it has been experiencing declining donations. You tell the agency that your basic plan to determine why donations are declining will be exploratory, then descriptive. Explain your plan. And identify what actions you plan to do belong to exploratory research and what actions belong to descriptive researches. (Please restrict your answer within 200 words, reference to Chapter 3). The following questions are related to topics in Chapter 16. Question 2 A local car dealer is attempting to determine which premium will draw the most visitors to its showroom. An individual who visits the showroom and takes a test ride is given a premium with no obligation. The dealer chose four premiums and offered each for one week. The results are as follows: Week Premium Total Given Out 1 Four-foot metal stepladder 425 2 $50 savings bond 610 3 Dinner for four at a local steakhouse 510 4 Six pink flamingos plus an outdoor 705 thermometer 2(a): Please identify the research question (one sentence) (5 points). Here are some examples of the research question: How/why A is related to B? Does A cause/equal/bigger/smaller/explain than B? Whether A is equal/bigger/smaller than B? 2(b) Please generate the appropriate hypothesis (10 points) H0: Ha: 2(c): Find the appropriate statistical test, compute the test statistics. Please give detailed calculation procedures. (20points) 2(d): Based on your computed test statistics, draw your conclusions (5 points) Question 3 A child psychologist observed 8-year-old children behind a one-way mirror to determine how long they would play with a toy medical kit. The company that designed the toy was attempting to determine whether to give the kit a masculine or feminine orientation. The length of time (in minutes) the children played with the kits are shown below. Calculate the value of t and recommend to management whether the kit should have a male or female orientation. Sex Time played with toy medical kit Boy 3 1 4 3 6 s 1 2 1 4 3 Girls 2 3 2 3 1 4 6 8 0 2 6 5 7 6 6 2 7 3 4 7 7 5 3 6 1 9 9 1 2 8 2 6 6 1 0 15 5 3(a): Please identify the research question (one sentence) (5 points). Here are some examples of the research question: How/why A is related to B? Does A cause/equal/bigger/smaller/explain than B? Whether A is equal/bigger/smaller than B? 3(b) Please generate the appropriate hypothesis (10 points) H0: Ha: 3(c): Find the appropriate statistical test, compute the test statistics. Please give detailed calculation procedures. 3(d): Based on your computed test statistics, draw your conclusions Question 4 Provide the reasons that you choose the specific test statistics for each of the two questions. For example, if you choose to test, explain why t test is the appropriate test for a particular