Module $4$

See attached documents $-2$ Mod $4$ cases with questions at the end

Case $1-$ Cincinnati Zoo;

Why was Cincinnati Zoo losing opportunities to increase revenue?

Why was replacing legacy point$-$of$-$sale systems and implementing a data warehouse essential to an information system solution?

Visit the IBM Cognos Analytics website and describe the business intelligence tools that would be the most useful for the Cincinnati Zoo.

How did the Cincinnati Zoo benefit from business intelligence? How did it enhance operational performance and decision making?