Mr C aspires to grow his property development business towards a public-listed company in the next 5 years. He recently read in a business magazine article that states "While profit is often a keen incentive behind property development, there can also be a pertinent social goal to create a sustainable community". Unsure of this perspective, Mr C seeks your advice on the importance of sustainability towards the future of his business.In your advice to Mr C: Discuss two reasons why Mr C should pursue sustainability as a strategy for his organisation. Support your reasoning using management organisational examples and concepts/theories