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MTK, a confectionary company, conducts an annual PESTEL exercise to appraise its external business ecosystem. The analysis this year has identified a potential issue with
MTK, a confectionary company, conducts an annual PESTEL exercise to appraise its external business ecosystem. The analysis this year has identified a potential issue with customers' preferences gradually switching towards low-sugar diets. An appraisal under which of the following PESTEL headings would have revealed this issue? Solution A.Social. B.Economic. C.Technological. D.Legal
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Economics Of The Industrial Revolution Internet, Artificial Intelligence And Blockchain
Authors: Nicholas Johnson, Brendan Markey Towler
1st Edition
042977169X, 9780429771699
