My business for this assignment is called "Green Heavens". its a retail business with its eco-friendly and sustainable brand. Selling clothing, sustainable materials such as organic cotton and recycled plastic, ecofriendly cleaning products, reusable water bottles, and more.

Project IV Retail Marketing Plan Part IV: Place and Price (Note: please begin with Sections I-IX) Section X: Distribution Channel (Place): This section should describe your selected channel(s) of distribution and the reasons why (ex: retail stores, ecommerce, catalog, etc.) Include the locations/sites where customers will actually. purchase your product/service. Describing your "place of sale" depends on your product/business. For example: a. For traditional retail store channels, include location (ex: city), site (see six factors for site evaluation in ch. 8), the exterior (ex: signage, appearance, theme), and the interior (ex: layout, theme, atmospherics, etc.) b. For digital retailing, describe the site and design. In addition, focus on layouts, themes, colors, motion, content, links, etc. Include strategies for gaining maximum exposure. Section XI: Price: This section should describe pricing techniques (ch. 13) and present actual prices