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My chosen company is IKEA to start launching their own cars (Product). Answers should be related to the product! 1. Identify your chosen company and

My chosen company is IKEA to start launching their own cars (Product). Answers should be related to the product!

1. Identify your chosen company and NEW product concept

2. How would youclassify your product or service (i.e. Convenience, Shopping, Specialty or Unsought)?

3. Provide therationalefor your choice of the above.

4. Describe the type of packaging and labelingyou would use. Discuss bothpersuasiveandinformationalelements you would include in the label.

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