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My company is Andrews Your Competitive Intelligence team is predicting that the Digby Company will invest in adding capacity to their Duck product this year.

My company is Andrews

Your Competitive Intelligence team is predicting that the Digby Company will invest in adding capacity to their Duck product this year. Assume Digby's product Duck invests in increasing its capacity by 10% this year. Because of this new information, your company anticipates all other products in the Core segment will increase their capacity by the same amount. How much can the industry produce in the Core segment the next year? Consider only products primarily in the Core segment last year. Ignore current inventories. Figures in thousands (000). Select : 1

A. 8,459

B. 4,110

C. 5,380

D. 8,631

E. 9,609

F. 14,366

G. 7,481

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image text in transcribed

Core Statisitcs 8,892 8,892 Total Industry Unit Demand Actual Industry Unit Sales Segment % of Total Industry Next Year's Segment Growth Rate 33.3% 10% Importance 46% Core Customer Buying Criteria Expectations 1. Price $20.00 - 32.00 2. Age Ideal Age = 2.0 3. Reliability MTBF 16000-22000 4. Ideal Position Pfmn 11.6 Size 8.5 20% 18% 16% Top Products in Core Segment Name Units Dec. Market Sold to Revision Stock Pfmn Size List Age Promo Cust. Sales Cust. Cust. Share Seg Date Out Coord Coord Price MTBF Dec.31 Budget Awareness Budget Accessibility Survey 19% 1,722 12/18/2022 12.2 8.5 $24.00 20000 2.1 $1,250 78% $1,100 76% 50 Don Duck 17% 1,521 12/16/2022 11.5 8.0 $24.00 18000 2.09 $1,250 78% $1,100 76% 44 Alan 17% 1,470 9/3/2023 11.2 8.9 $30.59 22000 1.47 $2,000 100% $2,500 84% 40 Best 16% 1,402 12/25/2023 11.4 8.6 $21.00 16000 0.88 $1,140 58% $900 72% 38 Beetle 13% 1,151 12/7/2021 10.0 10.1 $19.00 16000 3.11 $1,140 67% $1,000 72% 26 Bam 12% 1,025 2/10/2023 YES 11.1 9.0 $22.00 16000 0.89 $1,140 51% $900 72% 31 Deft 3% 278 6/9/2024 8.6 11.5 $16.00 17000 3.64 $1,250 79% $1,400 76% 2 Dart 2% 182 6/9/2024 8.4 11.7 $16.00 17000 3.74 $1,250 78% $1,400 76% 0 Abby 1% 113 8/31/2023 8.4 11.8 $21.59 20000 1.82 $2,000 100% $2,500 84% 0 Bat 0% 24 12/20/2023 9.1 11.0 $17.00 14000 2.25 $1,140 66% $1,000 72% 8 Camp 0% 3 11/5/2023 14.1 4.0 $34.00 23000 1.24 $1,350 87% $1,000 11% 0

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