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[n the digital age of marketing, special care must be taken to ensure that programmatic ads appear on websites aligned with a company's strategy, culture,

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[n the digital age of marketing, special care must be taken to ensure that programmatic ads appear on websites aligned with a company's strategy, culture, and ethics. For example, in 2017, Nordstrom, Amazon, and whole Foods each faced boycotts from social media users when automated ads for these companies showed up on the Breftbart website (Chfemadcetercom website). It is important for marketing profession to understand a companv's values and culture. The following data are from an experiment designed to investigate the perception of corporate ethical values among individuals specializing in marketing (higher scores indicate higher ethical values]. Marketing Managers Marketing Research Advertising U'IU'I-BU'IO'I U'I-ih-th'IUI O'IU'IU'IO'I'HJO'I 4 4 a. Use a = 0.05 to test for a signicant difference in perception among the three groups. Compute the values identied below (to 2 decimals, if necessary). Compute the values identied lJElDW {to 2 decimals, if necessary]. Sum of Squares, Treatment I:i Sum of Squares, Error I:i Mean Squares, Treatment |:| Mean Squares, Error I:i Calculate the value of the test statistic [to 2 decimals). The p-value iS - Select your answer - V IWhat is 1irour conclusion? - Select 1jllvour answer - V I}. Using a = 0.05, determine where differences between the mean perception scores occur. Calculate Fisher's LSD value {to 2 decimals).

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