N6

Give and describe one example of how an understanding of culture is important to each of the following: A US company marketing a product abroad A US company managing a production workforce located abroad A US company acquiring a foreign firm in the same business A US company whose supply chain includes raw materials or intermediate goods produced abroad Imagine that a company you manage as a C-level executive was just acquired by a foreign firm with no experience operating in the US. You have been retained in your leadership role for the US division. The new owners have asked you to describe any important cultural factors that they should be aware of in managing your division. What would you tell them. (If it is easier, you may make an assumption about the nationality of the new owners).