Nada Grocery (referred to as 'Nada' for the remainder of this assignment) is what the name implies: a grocery store. Not just your average grocery store, however - a grocery store with an inspiring vision: "An unpackaged future: a lighter world that values a food system free of excess and waste to support the health of both people and planet" (About Nada, 2017). Nada offers consumers the unique opportunity to purchase groceries of all sorts; from baking supplies to fresh produce to cosmetics; completely package- free.

Need to Evaluate 3 Competitors (Jarr, The Soap Dispensary,Edible Canada)

using Keywords Research tools: https://www.wordstream.com/keywords https://keywordtool.io

1.Need an in-depth analysis for each competitor: Words they are buying, Price they are paying for the word

2.Are the keywords the competitors are buying words your company would want to use? Give Examples.

3.Are you going to target Mobile, Tablet or Computer Differently? Explain why you would use Adjusting by Device or why you would Not adjust

bidding by device.