Name of the company is AT&T Phone service

Using the telephone company above, answer the following questions with reference if possible.

Service Environment

1. Description of the servicescape of AT&T: who performs within it and its physical complexity.

2. Factors that influence design - land availability and space requirements, flexibility, security, aesthetic factors, the community & environment.

The Service Strategy -

1. Identify the generic strategy of the firm Competitors

2. How it wins customers in the market place