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Nava was shopping for a new computer. She visited Lenovo s website and looked at all the laptops, then she visited Asus s website to
Nava was shopping for a new computer. She visited Lenovo s website and looked at all the laptops, then she visited Asus s website to look at its laptops. Later, she saw an ad for Lenovo laptops in the banner of an unrelated website, and she went back to the Lenovo website and ordered the laptop that was advertised. The ad that convinced Nava to go back to the Lenovo website demonstrates
Multiple Choice
return purchase.
retargeting.
selective targeting.
deceptive advertising.
phishing.
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